Communication Agility
August 18, 2023

“Speak to people how you wish to be spoken to”. 

Whilst it was told to many of us as children with well-meaning and good intentions, it’s quite possibly one of the worst pieces of advice. More effective communication would see us speak to people in the way in which they wish to be spoken to. 


Each of us has our own truth about the world. Each of us sees the world through our own filters and biases. Each of us requires differing levels of information – from the absolute top-level inspiring one-liner, to a short briefing, to an in-depth plan for each-and-every-eventuality. There is no right or wrong. Frankly, we are all deliciously, fabulously, uniquely odd (and we should celebrate that!) But, in order to have authentic communications with a deliberate and reliable outcome (that's a win for all involved), you do need to speak in a way that absolutely lands with your conversing partner. And so the true power in communicating is to identify someone else’s filters and to adapt accordingly. 


And this is absolutely not manipulative or 'persuasive' in the negative sense. Instead it's the equivalent of switching from English to French when you land in Calais. You're still absolutely you, you're not pretending to be anything or anyone else, you're just flexing your skills to make sure that your message lands most powerfully and clearly. 


As business leaders we have a responsibility to recognise that communication is a two-way process, and it’s surely in all of our best interests to be completely and entirely understood. To bridge any gap. To clear any hurdles. And to allow for a mutually beneficial conversation to take place. 


So, how do you do this? First, recognise your own filters and biases. Next, attempt to identify them in others. By doing this, you will be able to celebrate your diverse team, and have the confidence that you can absolutely and intentionally communicate with them all, ensuring your message lands without any misunderstanding being present. 


To learn more about this topic, listen to Felicity discuss this further on The Fix with Michelle King and Kelly Thomson:
https://www.thefixpodcast.org/episodes/felicity-wingrove-communication-agility-how-to-talk-to-anyone/


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By Felicity Wingrove August 13, 2024
Storytelling is certainly a powerful art - both in the creation of intentional stories released into the world to entertain, enthuse, or inspire, and in the internal dialogue which has evolved to keep each of us safe. But it also holds significant weight as an effective corporate communication tool… We recently shared our insights about the importance of determining your truth in amongst the truth when it comes to the tales we tell ourselves as a response to the world around us. But once this has been mastered, storytelling can help you to further connect and engage – whether at Board level or communicating with your entire workforce.
By Felicity Wingrove July 10, 2024
From early childhood we’re taught the ancient art of storytelling. We start with ‘once upon a time’ and end with ‘happily ever after’, and we carry on telling ourselves stories as we grow and step into the world around us. But they don’t always serve us well. And that’s in large part because we’re each so unique and we view the world through our own personal stained-glass window sunglasses. Each pane of glass has been shaped and coloured by our own lived experiences, the culture in which we were raised, and the many ‘truths’ we’ve been taught along the way. And these impact how we interpret, respond and react to the stories we’re told, and that we tell ourselves. We read into a person’s intent, decipher what they ‘really’ mean, or work to sense what’s coming next. It’s all perfectly natural and it’s ultimately how our brain has evolved to keep us safe, but it’s rarely the truth and very much more often our truth. Take a lunch with friends as an example. Imagine walking into the restaurant and seeing them all together over the other side of the room, laughing and having a great time. You walk towards them and as soon as they see you, they fall quiet and look a bit awkward. You could make that behaviour mean that they were talking about you, or that they were planning a surprise birthday party for you. Neither may be the whole truth but just think about how you’d act if you believed either of those stories, how your friends would respond, and how the end of that lunch might look and feel… So few of us realise that our inner narrative doesn’t come from a neutral place, instead, just like our stained-glass sunglasses, it’s moulded by our experiences, self-image, and personal filters. And this is ever-applicable in the corporate world too. Two individuals receiving the exact same email, can have wildly different interpretations, and that comes down to their filters and how they read or process it. When we assume the intent behind a message based on our inner storytelling narrative, it absolutely impacts our response to that message. Our reaction may be defensive, potentially leading to a negative exchange that may have been completely unnecessary in reality. So always pause. And bring conscious awareness to anything that a communication (regardless of its form) brings up for you, and then ask yourself if the messaging you took from it was the truth, or was it your truth?

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